Retail Marketing Agency

for challenger brands

From Walmart to Amazon and Target, we help challenger brands break barriers, win at retail, and scale nationwide.

Find out more  →
Find out more  →

Break Through at Retail. Build a Brand That Lasts.

Landing on the shelf isn’t the finish line; it’s the starting point. Suddenly, you’re juggling endless details, fierce competition, and the workload of an entire army with a lean team.

That’s where Paradox comes in. We help challenger brands cut through the noise, win with retailers from Walmart to Amazon to Target, and scale into household names.

Learn More About Paradox →

Learn More About Paradox →

We Listen

A no-pressure, 30-minute conversation where we listen first. No sales pitch, just clarity on your goals and challenges.

We Craft

We build a tailored retail marketing plan, rooted in strategy, fueled by creativity, and designed to move the needle where it matters most.

You Scale

With Paradox in your corner, you’re not just checking boxes. You’re breaking barriers, gaining traction, and building momentum across retail.

Frequently
asked questions

Do you only work with brands at Walmart?
Hell no. We crush it in Walmart, but we’re built for any retail channel physical, digital, whatever. 80% of our clients come to us for Walmart, but they stay with us for everything else.
How can a smaller agency compete with bigger ones?
Bigger doesn’t always mean better. It usually means slower, layered, and more expensive. We’re agile, focused, and scrappy, built to move faster and deliver smarter.
Can you work with me if I’m not in Northwest Arkansas?
Absolutely. We work with brands across the country Cali, the Northeast, the Midwest. Location won’t hold you back.
What makes Paradox different?

We take a personalized and thoughtful approach to every project. Rather than using one-size-fits-all solutions, We focus on understanding each client's unique goals and challenges.
Do you only work with big brands?
We take a personalized and thoughtful approach to every project. Rather than using one-size-fits-all solutions, We focus on understanding each client's unique goals and challenges.
What if I don’t have a huge budget?
We take a personalized and thoughtful approach to every project. Rather than using one-size-fits-all solutions, We focus on understanding each client's unique goals and challenges.
How fast can we get started?
We take a personalized and thoughtful approach to every project. Rather than using one-size-fits-all solutions, We focus on understanding each client's unique goals and challenges.
"I mean it when I say this-You are all the BEST of the best!"
Theda Bakis, Partner & CMO
George’s Beverage Company, LLC
"Our numbers continue to be really strong and thank you to everybody copied here on all the hard work….you are enabling our growth!"
Shawn McLaughlin, Chief Sales Officer
Health-Ade, LLC
"Paradox is the best of the best!  They have elevated our Walmart.com business exponentially in just a few short months.  Their strategy, execution, and partnership are second to none & they are a lot of fun to work with too!"
Melanie Deschaine, Vice President
Igloo Products Corp
in incremental sales growth